This week, the NBA released the list of individual players with the top-selling jerseys during the 2024-25 season, and Los Angeles Lakers guard Luka Dončić took home the top spot.
Meg Oliphant
Top-Selling NBA Jerseys 2024-25
This list, released by the NBA, is based on all sales from their official online store during the 2024-25 regular season.
1. Luka Dončić
Dončić tops the list for the first time in his career after finishing sixth last season. A lot of the hype around his jersey is largely due to the fact that he is a Los Angeles Laker now, but Dončić is one of the best and most popular players in the league, regardless of where he is playing.
Donning the purple and gold has only added to his popularity and could ultimately make him the face of the league if he stays in Southern California. Dončić becomes the first international player to lead the league in jersey sales.
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2. Stephen Curry
Curry had the top-selling jersey last year, but came in at number two this time around. He has led the league in jersey sales four times.
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3. LeBron James
James takes a back seat to his new teammate this time around, coming in third. The all-time leading scorer in NBA history has had the top-selling jersey nine times in his career.
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4. Jayson Tatum
Fresh off a championship run with the Boston Celtics, Tatum comes in at number four. He has finished inside the top five for six consecutive seasons and will continue to add to his already impressive resume at only 27 years old.
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5. Jalen Brunson
Playing in one of the biggest markets, Brunson has quickly risen up the list. After never being featured inside the top 15, he now has one of the top-selling jerseys in the league. He should be a sure-fire selection for one of the All-NBA teams this year.
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6. Victor Wembanyama
Wemby is a unique player who could be the best player in the NBA sooner rather than later. In only his second season, he slides in at number six.
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7. Anthony Edwards
Edwards is electric, making it a no-brainer for fans to want his jersey. He will likely rise in the coming years.
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8. Ja Morant
Like Edwards, Morant will likely rise up this list as his career progresses. For now, he will have to settle for eighth after working his way back from injury this season.
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9. Shai Gilgeous-Alexander
One would think SGA would be higher up the list, as he has firmly established himself as the most prolific guard in the NBA. If he wins the MVP Award or an NBA title this season, he likely climbs to near the top of the leaderboard.
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10. Nikola Jokic
The best player in the league over the past five seasons, Jokic, dominates on the basketball court in so many different ways. It is no surprise to see him crack the top ten.
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Just Missed the Cut:
11. Giannis Antetokounmpo
12. LaMelo Ball
13. Kevin Durant
14. Devin Booker
15. Jaylen Brown
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